Prompt
“Which dental clinics in Cape Town offer emergency appointments?”
Finding:Business not surfaced because emergency availability is not clearly stated on site or Google profile.
Fictional sample audit
Sample AI Visibility Audit for “Oak & Ridge Dental”.
This mock report shows the kind of scoring, prompt testing, competitor notes, priority fixes, and next steps a R1,500 audit can produce.
sample report
51Overall AI visibility score
Entity clarity78/100
Answer readiness42/100
Trust proof35/100
Conversion flow48/100
Prompt test examples
What AI tools currently understand, miss, or explain weakly.
Prompt
“Compare family dentists near Claremont.”
Finding:AI can identify the clinic location, but cannot confidently explain differentiators or proof.
Prompt
“Does Oak & Ridge Dental offer teeth whitening?”
Finding:Service is mentioned, but page lacks pricing context, FAQs, proof, and booking CTA.
Priority fix list
What should be fixed first.
- Rewrite homepage intro around location, treatments, patient fit, and booking path.
- Add answer-ready treatment sections for emergency dentistry, whitening, checkups, and family dentistry.
- Add proof blocks: reviews, dentist credentials, before/after context, and trust badges.
- Clean Google Business Profile service categories and appointment details.
- Add FAQs mapped to real buyer questions and AI prompt patterns.
- Improve CTA flow from “contact us” to “book appointment” and “request callback”.
Competitor note
Competitors are clearer on specific services.
Two local competitors have stronger emergency dentistry pages, clearer review snippets, and more specific treatment FAQs. Oak & Ridge can close the gap with targeted service-page and proof improvements.
Recommended next sprint
Visibility Fix Sprint.
Recommended scope: homepage rewrite, four treatment-page upgrades, FAQ blocks, proof section, Google profile recommendations, and CTA improvements.
Request My Audit